As a new and relatively small UK Company we are interested in working with performing artists to help us promote our brands and to help you develop your art and your career. We produce a wide range of guitars and basses to suit different styles of music and budgets under the Cassidy, Bluesville and Axeman UK Registered Trademarks, and we are now actively looking for successful solo performers or bands to add to our list of Endorsed Artists.
As a small manufacturing Company we are not in a position to give away our products at a loss – so please don’t expect them for free. However, we do consider Artist Endorsements that would offer you discounts on our products depending on your profile and exposure of your music through our websites.
The first thing we look for in a potential Endorsed Artist is that you really like one or more of our products. We want you to enjoy our products, use them at all of your gigs and recording sessions and tell others how great they are – this will be easy for you if you really like your new guitar / bass.
We are particularly interested in artists with demonstrable experience of Social Media such as a following on youtube, facebook, twitter etc. This will give us an indication of whether or not you or your band has sufficient exposure — live shows, recordings, airplay, press — to enable a large number of people to see and hear the equipment you are endorsing.
Endorsement deals will also involve you producing photos and videos of you using our products which we can both use for promotional purposes. You will be also asked to publish reviews of our products. You may also be invited to attend Guitar shows / Product demonstrations along with us.
In terms of mutual promotion we will include you and your band with photos / videos on our Endorsed Artists page with links to your website. We would ask you to do the same for us with our Endorsed Artist logo (as shown above) and links to our website on your own homepage and also on your promotional material (posters etc.). You will also receive priority technical support on all of our products.
Endorsement arrangements are usually for 12 months and are renewable based on mutual agreement.
We value the richness of the World we live in expressed in terms of the diversity of people, music and culture. Consequently as an inclusive organisation, we welcome expressions of interest from artists from all types of backgrounds who also value diversity – if you can’t handle diversity please don’t apply.
If you like the sound of this and think that we might be able to work together please email me your details including the following to email@example.com asap :
Telephone Contact :
Why you like our products :
Which products are you particularly interested in :
Band Name (if applicable) :
You / Your Band website :
Gigs played in last 12 months :
Gigs planned for next 12 months :
Links to Audio / Video recording samples :
Existing Endorsement arrangements:
Any other supporting information :
Unfortunately, we won’t be able to support all applications, but we will let you know the outcome as soon as possible.
If it looks like you are the kind of person that we think we could work with the next step would be that you would be invited to come along and see / try out our products at our Studio. I can guarantee that if you like the look and sound of our products as seen on our internet promotional photos / videos, you will be blown away when you actually see and play one of them – they are far better up close!
Thanks for your interest and I look forward to hearing from you.
The Cassidy Music Company Ltd